I had people comment, write emails, a few in-person inquiries, and send text messages (you all know who you are) requesting that I compile last week’s posts in an ebook. While I argued it was already available for free on my blog, there seemed to be a consensus that an aggregated collection was an attractive option. It was even suggested that $.99 was a small price to pay for the work, especially if there was some bonus content.

While I couldn’t come up with a whole lot in the way of bonus content (thanks for the ideas Gabe), one thought was staring me in the face: the final, unwritten post.

So I’ve decided to hold off my last post on promotion and social media for the $.99 ebook.

Cruel, I know. But I suppose you all have yourselves to thank for it. Or at least some of yourselves. Perhaps your grand idea jumped up and bit you in the buttocks; I was quite content to leave it alone. But you have to admit, it is a good idea. (Thanks y’all).

Needless to say I’m trying to turn this small document around in record time. All my faithful readers will be the first to know when How To Self Publish Your Book: A Real Life Guide On How A Real Life Guy Self Published His Novels live. Thanks for the inspiration; you’re a true example of social media pressure changing the course of history. Or at least my mind.

For now, you socially-persuasive minions (and I mean that in the most affectionate of ways: think Despicable Me) can help me decide upon a byline. The cover above? Or the one below? ch:


Leah Stockholm · 19 Mar ’12 at 8:23 am

#2….Crazy Bald White Guy is so fitting 😉 and its an intriguing and catchy byline.

Beth · 19 Mar ’12 at 8:36 am

#2 it’s more You. 🙂 the other one is a little boring and your not boring. Lol
I’m glad your making it an ebook. It was nice of you to share it with us for free, but why shouldn’t you make something for all the work you did to be able to write about this. 🙂 totally appreciate your wisdom in this, it’s going come in handy soon. 🙂

Billy Jepma · 19 Mar ’12 at 8:51 am

Definitely two. It totally fits you and just looks great! I can’t wait to buy it. 🙂

Michaela · 19 Mar ’12 at 10:58 am

I think #2 is definitely more fun visually. And it draws the eye more! 😀 I like it!

Brett · 19 Mar ’12 at 11:01 am

Hey CH. Looking forward to reading your ebook! Def #2. Maybe another idea for an ebook on artistic productivity;-) u da man!!

    Christopher Hopper · 19 Mar ’12 at 11:04 am

    Thanks Brett. And that’s that’s a killer idea; appreciate it. Although you could probably write one on that subject too.

Gabe · 19 Mar ’12 at 11:22 am

Woot! Ebook!!! 😀
I’d also go for cover #2.

Nathan R. · 19 Mar ’12 at 11:24 am

I think the by line is too long (gasp, yes, too many words) How about:

How to Self Publish Your Book Like Me: A step by step guide by a crazy, bald, white guy

    Gabe · 19 Mar ’12 at 12:07 pm

    I like the line as it is. I think it’s kinda funny.

      Christopher Hopper · 19 Mar ’12 at 1:01 pm

      I’m very much entertaining Nathan’s suggestion.

    Christopher Hopper · 19 Mar ’12 at 1:01 pm

    I like that more!

    Nathan · 19 Mar ’12 at 1:39 pm

    Revision #2:

    A Self Publishing Guide: If this crazy, bald, white guy can publish, so can you!

    Gabe · 19 Mar ’12 at 2:37 pm

    Actually, now that I thought about it, both of those suggestions are pretty dang good. I dot think you should rid of the (this is the crazy white bald guy) though. I thought that was funny.

Victoria Herrera · 19 Mar ’12 at 11:28 am

Cover #2!!!

Christopher Miller · 19 Mar ’12 at 12:14 pm

The only thing I’d change about #2 is the placement of your name. It kinda looks like a Gotee. Bothers me every time I see it. Other than that…#2 is the one.

    Christopher Hopper · 19 Mar ’12 at 1:00 pm

    I know, me too. I actually intended #2 as a gag so I spent almost no time on it; now people like it. Guess I’ll have to revise.

    Jason Clement · 19 Mar ’12 at 2:18 pm

    Shrink your head/logo down and make it part of the “column” of text… just slightly breaking the column.

      Christopher Hopper · 19 Mar ’12 at 3:50 pm

      Or how about I let you work your magic on my 5-min composition that was meant to be a gag? lol

    Jason Clement · 19 Mar ’12 at 8:21 pm

    I actually have a cool subtle idea… I’ll run by you tomorrow. 🙂

Dustin Dauenhauer · 19 Mar ’12 at 1:30 pm

I like Nathan’s idea too. But on the first choice cover.
Glad you decided to turn it into an ebook. You can use it as a way to also point people back to your blog along with the advertisements of your novels inside. Maybe you could have an option buy one of my novels get how to self publish book free or if you buy all three you get it free. Something like that. Cool thing about ebooks is you can updated it at very little cost.

Dustin Dauenhauer · 19 Mar ’12 at 1:33 pm

I m sorry a few errors in writing. Should have proof read. I meant if people buy your novel or novels they get the self publish ebook as a bonus.

Kevin Zoll · 19 Mar ’12 at 1:39 pm

Christopher with a Goatee, now that’s novel.

    Christopher Hopper · 19 Mar ’12 at 2:08 pm

    Ha ha ha – indeed it is! (And used to be. I could show you one of my first tour posters. It was ugly. The goatee, not the poster. Well, the poster was too now that I think of it).

    Kevin Zoll · 19 Mar ’12 at 9:46 pm

    I sported a goatee for awhile, if you remember, back when we first met. Cathy hated the thing.

      Christopher Hopper · 19 Mar ’12 at 9:57 pm

      WOAH! Yes, I do! lol Power to the manly facial hair.

Susan · 19 Mar ’12 at 5:08 pm

Number 2 has my vote.

Christian Fahey · 19 Mar ’12 at 8:01 pm

The bottom cover, CK. It rocks. Glad you’re compiling this. It will be a big help. Carpe diem!

    Christopher Hopper · 19 Mar ’12 at 8:06 pm

    Good to know. Thanks for your prompting too.

James Somers · 23 Mar ’12 at 11:57 am

Christopher – it’s so interesting to see published authors coming onto the self publishing bandwagon! As an author who has been here for a while now, I had some recommendations of your ebook publishing instructions that might be helpful.
1. I’ve had no problem taking manuscripts straight from Microsoft Word to Kindle through their conversion engine…all for free. One of things about e-readers as opposed to print books is the formatting…e-readers don’t need all of the various spacing / formatting that goes into a lot of print books due to page counts and such. It’s more about smooth transitions from page to page and chapter to chapter.
2. Smashwords will convert your ebook manuscripts into all formats for FREE if you go by their style-guide.
3. Possibly most important: As an ebook author with experience publishing for several years through Smashwords, Barnes and Noble and Amazon Kindle…I would recommend a recent option that cuts to the chase on sales! Forget publishing into all formats through smashwords and Nook and go exclusively with KIndle!! Here’s why: Amazon Select is a new option that has just opened up last December for Amazon Kindle authors. It works by authors giving Amazon permission to loan these select novels like library books to Amazon Prime Members at zero cost….Now you might wonder how you make any money by doing that. The way you make money is by Amazon’s Select Fund (example: $600,000 per month) being divided equally among all Select Titles based upon each free download….if your book was downloaded 100 times then you get 100 X the percentage divided to all titles…
Like you already noted, Amazon Kindle makes up an average of 90% of sales in ebooks for relatively unknown authors…Comparing my own sales now with Amazon Select to what they were when I was with all ebook distributors shows that the Amazon Select option nearly doubled my ebook income whereas it was only helped in a minor way by the other ebook formats. As I said, you do have to be exclusive to Amazon Kindle in order to utilize the Select option. I was skeptical at first, but three months onboard as shown me the light.

HOpe this helps
James Somers: author The Serpent KIngs Trilogy

    Christopher Hopper · 23 Mar ’12 at 5:49 pm

    Hi James!

    Thanks for your awesome added input. GREAT stuff. And sitting across from Wayne here, he’s told me you’ve become quite the prolific self-published author. Fantastic.

    I know your comment will benefit my readers, as well as myself.

    I’d be very curious to know just how you went about submitting your Word doc to KPD as I’ve found the linking of TOC to chapter titles a bit nerve wracking.

    Likewise, do you really think Kindle Select is the bomb-diggidy? I’ve been tempted to try it, but didn’t want to alienate my Nook and iBook readers. However, since those formats have shown so little in sales, I’m thinking to just go ahead and try it.

    Added thoughts other than what you already posted?

Mike Kim · 30 Mar ’12 at 10:19 am


    Christopher Hopper · 31 Mar ’12 at 4:14 am

    Ooo! Or else! Or else! [frantically waves hand]

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